Rest assured, fizz fans: you’re not alone in your Prosecco obsession.
A new report from The Consortium for the Protection of Prosecco has just been released, and it gives some serious insight into our fizz-fuelled habits. Since 2014, overall global Prosecco production has increased by 44.8%, and – thanks to a bumper harvest – last year was one for the books.
410.9 million bottles of Prosecco were produced in 2016, and Brits consumed an entire third of this – that’s about 125 million bottles of bubbles. To put it in perspective, that’s like filling two and a half Olympic-sized swimming pools with fizz. Not too bad, eh?
Right now the demand for this Italian sparkler is at an all-time high. Last year, 75% of all the Prosecco produced in the Prosecco DOC region in north-eastern Italy went overseas; mostly to the UK, and with the US and Germany following behind.
Prosecco producers are working hard to keep up with the growing demand; this year they’re planting 5-7% more grapes to make sure that come harvest time, there’s plenty of fab fizz to be made. We hope they can keep churning out the good stuff – because we don’t see our love of Prosecco going away anytime soon!